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Posted by Paul Glazowski on October 31st, 2007
Google’s finally let the cat out of the bag.
The company announced yesterday its intentions to create a project, dubbed OpenSocial (corresponding webpage is not active yet; Nov 1 is lauch day), very basically described to be a set of APIs, that will allow multiple platforms on the Web to play by a “universally” accepted common set of laws that will enable developers the option to “create applications that work on any social networks…that choose to participate.”
The reasoning for the “open” effort? To ensure that the social networking industry, which is still arguably in a youthful phase in its life, has its members’ various walls kept reasonably low (some barriers are necessary of course to address security threats) so as to allow as much growth and competition to endure long term. And, of course, to ensure that Google has a great big window of opportunity left open for its own interests. Regardless of where the Web winds blow in the social sector of the tech world, today, or years down the line, Google naturally wants to be a major - if not the major – presence in the field, be it in advertising or software development. No surprises there.
I’m sure you wondering one thing above all: What will OpenSocial’s standards apply to, exactly?
Well, it’s pretty simple, really. As far as what Google and its initial set of partners (LinkedIn, Hi5, Salesforce, Friendster, Ning, Plaxo, Viadeo, Oracle, Flixster, iLike, RockYou, Slide, and, most certainly, Orkut) have agreed to make cross-platform compatible, it is this:
Okay, so, now you know what OpenSocial will generally involve. But you might have some hesitation as to whether you’re on board with the project or not. And understandably so.
I mean, your information’s technically going to be accessible “here, there, everywhere.” And though that can be convenient, ideally, it’s kind of, you know…creepy, right? Like, if something went wrong, you could have yourself compromised. Not just in one place, but several. And that could be a mess that’s more difficult to clean up than might now be the case. Far more difficult.
The thing is (and I’ll gladly eat my words if I’m wrong) I’m certain those who have partnered into the OpenSocial project (and those that may do so in the foreseeable future) have already placed security way atop this newfangled agenda of theirs, and, well, something tells me that together, they’ll be able to provide a rather superb setup. Not just a convenient one, but one under seemingly impenetrable lock-and-key. So don’t fret. Your info will be in (and stay in) good hands.
Probably, anyway.
Are we looking forward to the delivery of this collection of APIs? You betcha. There’s just a heck of a lot of good that will come of it. So much so that I can even imagine the social networking universe’s “Big Three” - MySpace, Facebook, and Bebo - will have strong inklings of wanting to join in, too, if only to not be seen as a stubborn elite uninterested in playing inside the same sandbox a dozen others get to enjoy.
What do you think of this new development? Good? Bad? OK? Don’t care? Let us know in the comments below. We read ‘em all. Promise.
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| Google Lays (Partially) Bare Intentions For Mobile Future | November 1st, 2007 at 12:00 pm |
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[…] There was the revelation delivered yesterday of plans to infiltrate get friendly with a great many social-minded Web businesses – and vice versa. And now it’s been reported – by the Wall Street Journal, among other publications – that the company is well along with its “Gphone” project, and is currently in serious talks with a range of wireless networks, including Verizon, Sprint and T-Mobile. (Hmm, wanna throw around theories as to why AT&T wasn’t mentioned? Lay ‘em out in the comments.) […] | |
| MySpace, Bebo Join OpenSocial Club, Facebook Looking Isolated | November 2nd, 2007 at 12:00 pm |
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[…] So some members of the press are saying, anyway. Just days ago, Google laid its social networking plans out on the proverbial table, which it has called OpenSocial, and in doing so received quite rapturous applause. OpenSocial delineated a future in which multiple entities, many of which have already been known to spar with one another in the highly competitive forum that is the technology world’s social sphere, battle for greater shares on a more level, more fair (for consumers) playing field. And so the company’s stock proceeded to surpass $700 on the NASDAQ. (Of course, the revelation of Mountain View’s mobile plans, highlighted in this piece of ours published yesterday, also had something to do with the phenomenal rise of its ticker value, but in my book both announcements are equally responsible for the boost.) […] | |
Comments |
| Dean Whitney | October 31st, 2007 at 12:42 pm |
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This is a very good move, and beating Microsoft to the punch. One step closer to Web 3.0. | |
| Paul Glazowski | October 31st, 2007 at 12:58 pm |
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Dean, Web 3.0, eh? Thinking ahead, I see! So what’s your definition of Web 3.0? (And, for that matter, Web 2.0?) | |
| hitbol | October 31st, 2007 at 2:25 pm |
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better to wait and see whats next | |
| Alex Olson | November 1st, 2007 at 12:43 pm |
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This is exactly what I have been talking about. Do you think this will help push small companies like mine (FilmCrave.comonto other sites faster than would normally be possible? When are they releasing an open API? | |
| Paul Glazowski | November 1st, 2007 at 2:01 pm |
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Alex, It may help give a push to small companies. Might still be difficult to gain traction, however. Depends on a variety of things, really. As for when exactly the APIs will be made available, TODAY (Nov 1) has been the widely reported date of launch. Of course, right now I’m wondering about the validity of that purported fact, considering the link at the top of this article is still not “active”. | |
| Svetlana Gladkova | November 2nd, 2007 at 12:39 am |
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Funny that this very event has been already predicted on Profy by a guest author for the iPhone contest we had here http://www.profy.com/2007/06/20/truemor-what-google-is-really-planning-for-2008/. I am really amazed but it looks like it happened even sooner than predicted. | |
| Paul Glazowski | November 2nd, 2007 at 8:08 am |
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Svetlana, Very interesting. Seems like a case of super ESP (extrasensory percention, a.k.a, telepathy or clairvoyance.) (Today’s Words of the Day lesson is brought to you by the letter…) Just a little rip off of Sesame Street for all to enjoy! | |