@Marcel It was a riot while it was going on; if I didn’t follow both of them, I’d probably have missed the “Twitgotiations” entirely. I do like what’s being done with Twitter in terms of marketing efforts, and think its made it much more valuable a service than it may have been a year ago.

P.S. You didn’t leave YOUR Twitter handle.

I really appreciate your statement and support.

I just wanted to clarify that I am not the author of this post. The statement attributed to me in your comment was actually written by the post’s author, Cyndy Aleo-Carreira (@fourlittlebees on twitter). I was just a fellow commenter on the post.

Twitter is like IM years ago. It has an undeserved reputation for not being useful, or at least not being used in useful ways. It’s a viable communication medium in many respects, and this is demonstrated each day by situations like the above and by other companies and individuals using Twitter in innovative and productive ways.

I have not yet fully tried out Techrigy’s offering, so I am in no way comparing the two services on features, value, or anything else … (and, full disclosure, I am a fully satisfied Radian6 customer), but in response to your statement that Twittering “may not have netted him more than an upgraded Techrigy account” - the upgrade I got seems to be worth somewhere in the four-figures/month of equivalent Radian 6 services. That is, there is real value here. Your statement made it seem a bit paltry is all.

Leading agencies like Erickson Barnett (especially with a Tech focus) have clients with an active online customer base and these companies want to ensure that they track all mentions in all media.

We certainly enjoy the banter & fun of Twitter, but we also use it as a serious communication channel. We track Twitter right inside the Radian6 tool which integrates a full Twitter feed in real time in addition to videos, images, blogs, online news, etc.

And… now I can follow @profy